When it makes sense
- the website has traffic but few inquiries
- Google does not index important pages
- users get lost in the offer
Marketing and SEO
UX and SEO audit that turns broad comments into a change backlog
We check where a website loses visibility, users and inquiries: from technical SEO to user paths, content, CTAs and forms.
What we deliver
- technical SEO and indexing review
- UX review of key paths
- prioritized changes with sales impact
Business outcome
- clear improvement backlog
- better CTA and navigation
- stronger base for content and campaigns
SEO and service scope
An audit should support decisions, not create a slide deck full of general advice. We combine technical SEO, UX and business context.
It is useful before a rebuild, after launch, during a traffic drop or when marketing sees visits but not inquiries.
Technical SEO, content and user paths
We check indexing, canonicals, sitemap, robots, hreflang, headings, structured data, speed, Core Web Vitals, internal links and technical risks.
At the same time we review whether the offer is clear, where users should click, whether forms are readable and whether case studies build trust.
- technical risks list
- UX review of key views
- priorities by impact and effort
Audit as the start of visibility growth
For service websites we verify whether each page has its own search intent, title, meta description, body content, FAQ and meaningful internal links.
After the audit, the next step can be service clusters, blog content, case studies and landing pages. We avoid unverified promises just to make pages longer.
- intent and content gap map
- internal linking recommendations
- GA4 and Search Console recommendations
A plan that can be implemented in stages
The result is a prioritized list of recommendations. We separate quick fixes, larger technical tasks and items that need a business decision.
We can also help implement the changes: layout and contrast fixes, service copy, analytics integration and the next SEO plan.
How we start
Order in the situation comes before technology choice
The scope starts with a conversation about business goals, current constraints and post-launch care.
Typical start
Short call, concrete next steps
We can start with a brief, audit of the current setup or infrastructure cost consultation. After the first call we come back with a recommended scope.
Book a call01
Diagnosis
We understand what does not work today and what the company needs.
02
Scope
We split the work into priorities, risks and elements for later development.
03
Implementation and care
We deliver the change and stay for maintenance and iterations after launch.
Starting decisions
We decide what should change for the company
A good web service does not begin with a technology choice. We clarify the business goal, post-launch care and the way success will be measured.
Goal
We decide whether the priority is inquiries, sales, process automation, stability of the current project or cost cleanup.
Scope
We split the work into the first useful step and the elements that can wait for the next iteration.
Measurement
We choose analytics, events and signals that make future website or application development data-informed.
FAQ
Common questions about this service
Does the UX and SEO audit include code?
It includes code elements visible from the perspective of SEO, performance and user experience. Deeper backend or security audits are scoped separately.
Do I get only a list of errors?
No. The most important part is sequence: what to do first, what can wait and what needs a business decision.
Can the audit start ongoing SEO work?
Yes. It can lead to a review-first backlog of content, linking, landing pages and experiments.
Related areas
These services are usually worth checking too
A website, application or hosting setup rarely exists in isolation. Related services help move from one problem to a fuller view of the project.
Growth and analytics
GA4, Search Console, landing pages, CTA events and a data-informed growth backlog.
Read more →Company websites
WordPress, headless and static-first websites. From small business sites to larger company services.
Read more →B2C and B2B stores
WooCommerce or custom commerce with warehouse, payments and invoicing integrations.
Read more →Care for existing projects
We organize code, hosting, domains, email, backups and operating routines after previous vendors.
Read more →